Google’s Content Targeting Advertising is a deceptively simple and yet brilliantly effective method of advertising. Marketed under the moniker Google AdSense, it is a way of presenting potentially-interesting advertisements to users in a relatively unobtrusive manner. It answers some key problems to advertising on the Internet, which will be discussed below.
In most cases a single keyword is pretty useless. And targeting a single keyword for your web content is usually an exercise in futility. Single keywords are just too competitive, overly broad, and just don’t match up well with how people are searching.
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The goal is to make your Google adsense ads as different as possible from your website. Unless you have a decent amount of quality content your blog will appear to be a sleazy MFA site (made for AdSense) which will have a negative effect on traffic. Things like being able to have an opt-in . . . → Read More: Google Adsense Ads as Different as Possible From Your Website!
Frank Rumbauskas, Google-Certified AdWords Professional and New York Times bestselling author, explains why AdWords clickthrough rate (CTR) is even more important than your bid price, and how to maximize it for maximum AdWords results! Get 10 free chapters of Frank’s AdWords e-book at www.adwordsinsidesecrets.com